Waypoint Studios  ·  Texas

Creative work for brands
worth believing in.

A specialized creative studio for founder-led brands in the motorsports, outdoor, overlanding, and hunting spaces. Photo, video, brand, and digital — built by people who actually live in the spaces our clients operate in.


Who we work with

Founder-led brands that care.

We work best with founder-led brands of 2–25 people who are deep experts in their craft but don't have dedicated creative resources. The kind of people who pour everything into their product and need a creative partner who gets it without needing it explained.

Verticals

Motorsports teams & drivers · Outdoor & hunting brands · Overlanding outfits · Founder-led product companies

01 · Founder-led

You built this.

We work like partners, not vendors. Your name is on the door — that means something to us.

02 · Product-obsessed

You care deeply about what you make.

So do we. Generic doesn't sell good product. Specific does.

03 · Under-resourced

Great product. Not enough hands.

You're shipping product faster than you can show it. We close that gap.

04 · Done with generic

Stock photos aren't cutting it.

Templated sites and stock libraries are why your brand looks like everyone else's.


Recent work

A few we've been
proud to put our name on.

All work →

More in the full Field Journal.


What we do

Engagements & day rates.
Pricing on the page.

Two ways to work with us — scoped studio engagements for partnership work, or day rates when you just need someone with a camera. We publish our pricing because we'd rather lose the wrong fit early than waste anyone's time.

Field Creative
Retainer

$3,000–$5,000 per month

Ongoing partnership. Photo, video, web, on-call answers, diagnostics, and fixes — the steady drumbeat that keeps a product brand visible and a founder unstuck.

Details →

Launch Package

$5,000–$12,000 per project

Full product or campaign launch — video, photo, landing page, and the marketing assets to support it. One window, one effort, dialed.

Details →

Brand Presence
Revamp

$4,000–$10,000 per project

Level up an existing presence. Redesign, refreshed content, elevated assets — for brands ready to grow up without starting over.

Details →

Digital Foundation

$8,000–$20,000 per project

Ground-up web build for brands ready to take digital seriously. Strategy, design, build — the foundation everything else stands on.

Details →

Field Day Rates

$600–$1,500 per day · packages from $1,500

Day rates, per-deliverable, or packaged options for media-only work. When you've got the brief and just need the camera. Photo, video, or both.

Field rates →
What we believe

Five things we don't compromise on.

01

Believe in the work.

Only partner with brands we genuinely care about. Life is too short to make ads for things we wouldn't buy.

02

Practitioner first.

We live in the spaces our clients operate in. We hunt. We overland. We're not borrowing the language.

03

Honest over impressive.

We tell you what you need, not what sounds good in the pitch. Sometimes that means saying you don't need us.

04

Quality over volume.

Fewer clients, deeper relationships, better work. The math on that doesn't change with the size of the studio.

05

Time has value.

Clear scopes, fair pricing, mutual respect. Yours and ours.

Discovery & Strategy Session

Start with a real conversation.

60–90 minute paid consultation. We'll dig into where your brand is, where it's going, and whether we're the right team to help. If it leads to a project, the fee credits toward the first invoice. If not, your time was still respected — and so was ours.

Book the session →
$250–$300 60–90 min · paid